Go beyond readability scores and check the accessibility, quality, discoverability and relevancy of your web content.
Your content works in unison to achieve your objectives. That’s why we look at your items both individually and collectively to help you answer 4 critical questions about accessibility, quality, discoverability and relevancy:
Inclusion is important. You need to ensure that everyone can access your content.
As part of your Health Check, we use WebAIM’s WAVE service to check your rendered content for common accessibility and WCAG errors. We roll this up into a summary, highlighting the types of errors at both page and site level.
Note: the WAVE service needs to access HTML at external urls.
There’s much more to quality than a reading grade. We’ll give you a range of insights into how likely you audience, and search engines, are to understand what you’ve written.
We give you 6, including Flesch-Kincaid Grade, Flesch Reading Ease and a locale-specific Dale-Chall.
We calculate a formality score for your content so you can see if you’re being consistent and just where on the informal-formal scale your content sits.
We do a basic spellcheck, highlighting any words that may need a further look. This is really a safety-check.
Inspired by the Australian Government’s Style Manual, we run a few basic style checks on your content such as passive voice and simpler alternatives.
We use a couple of metrics to measure how consistent your word use is. The more consistent you are, the easier it is to read.
We measure the subjectivity and polarity of your content. How positive are you? How much opinion does your content contain?
Discoverability is about finding answers and sharing it. The answer needs to exist in just one place. It needs to be connected to supporting content. And it needs to stand out in a search engine result or a social share. Our insights will help you assess just how easy those answers are to find.
We check your OpenGraph metadata for an optimal search engine listing and social media share.
We calculate the similarity across your content to help you find items that are saying the same thing.
We look for items that have no links to other items. These are hard for your audience to find, especially on smaller screens with hidden navigation.
All of your content needs to be working to help you achieve your objectives. We’ll help you find those items that are providing no benefit, show which pages are the most important and help you understand if your content actually has the answers to your audience’s questions.
Give us your audience's most common questions and we'll ask your content for the answers. Literally.
We use the same algorithm that Google invented to find the most important items in your content.
You're wasting resources if you're managing content that's not relevant. We'll list the outliers in your content - items that don't seem to be fit.
We customise your Health Check to your content.
Get in touch to kick things off.